Todd has written 145 articles as of 3/18/24

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TO TEASE OR NOT TO TEASE YOUR RADIO BREAK


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ON-AIR
3 BRING-IN LINE TECHNIQUES THAT WELCOME EVERYONE LISTENING
DANGERS OF NOT PLOTTING YOUR RADIO SHOW
THE USE OF MUSIC BEDS IN ON-AIR RADIO BREAKS (PART 1)
THE USE OF MUSIC BEDS IN ON-AIR RADIO BREAKS (PART 2)
SHOW PREP SERVICE VS. REAL LIFE SHOW PREP
3 EASY REAL LIFE SHOW PREP IDEAS
BE THE ARK WHEN SOMEONE’S STORM ARRIVES
FINDING JOY IN THE PREPARATION
HOW A NURSE CAN MAKE YOUR RADIO SHOW BETTER
THE 2 PATHS OF CCM RADIO LISTENERS
THE BEST ADVICE FOR YOUR RADIO SHOW IN 2024
HOW 2023’s WORD OF THE YEAR BENEFITS RADIO
“IT” MATTERS HOW YOU INTRODUCE YOURSELF
HOW STORYTELLING IMAGERY CAPTURES IMAGINATION
SIMPLIFY RADIO SHOW PREPARATION
BUILD A FANBASE FOR YOUR RADIO SHOW
SAY WHAT YOU MEAN AND MEAN WHAT YOU SAY
ADDING THIS TO A RADIO BREAK MAKES YOU UNCOMMON
INFUSE DEEPER MEANING INTO YOUR RADIO SHOW
EVERY RADIO PERSONALITY SHOULD ANSWER THIS QUESTION
TWO TRAPS TO AVOID WHEN EXITING RADIO BREAKS
SUCCESSFUL RADIO PERSONALITIES USE THIS
3 WAYS TO IMPROVE YOUR VOICE TRACKING
Busy Work May Not Be Meaningful Work
Saying Goodbye Is Rarely Easy
You Shared A Great Story But Not Everyone Heard It
You Might Be Ignoring New Listeners
Imagine Hearing This In Your Air Check Session
Listeners Can Feel You Meandering
1 Idea Every Radio Show Should Consider
The One Thing Creative People Need Most
How Transparent Is Too Transparent?
Why A Radio Studio Is Sacred Ground
How To Pull Yourself Out Of A Creative Slump
Your Adjectives > Your Pronouns
Be Inclusive But Not Exclusive
How To Prevent Listeners From Zoning Out
The Scarcity Of Encouragement
Local Radio’s Survival Guide
How Efficiency Equals Impact
Cottage Cheese Can Improve Your Radio Show
Don't Leave This Ingredient Out Of Your Show (Part 1)
Don't Leave This Ingredient Out Of Your Show (Part 2)
Words Every Radio Personality Should Hear
Freshen Up Your Brand Using This Idea
Radio Is 10X Easier When You Understand This
Proof That Radio Can Beat Spotify
Perspective & Inspiration For Radio's Daily Grind
WATCH FOOD NETWORK TO BECOME A BETTER ON-AIR TALENT
3 Ideas To Attract 3 Generations Of Listeners
In A World Of A.I., Be Human
The Secret To Being The Most Valuable Person In The Room
1 Marketing Tip For Your Radio Station Or Show
3 WAYS TO FRESHEN UP YOUR RADIO SHOW IN 2023
2022's Best Of 'Beyond The 615'
Recapturing The Joy Of Being On The Radio
Happy Thanksgiving! Please Use Your 'Radio Voice'
How To Stop One-Upping Yourself And Others
1 Bad Habit To Remove From Your Show
3 Ways To Add Depth To Your Storytelling
Discover Your Audience's Correct Pronouns
Leave An Air Check With 1 Big Thing
This Sets You Apart From Your Competition
Be Known As The Bob Ross Of Radio
The Art Of Knowing When To Exit
Something That Network Shows Can’t Do
Stop Talking To A Crowd When Your Audience Is One Person
Remove Unnecessary Words
5 Pitfalls To Avoid For Any New Team Show
What Music Radio Can Learn From Talk Radio
How To Convert Listeners To Raving Fans
Content Creators (Part 1): Including Without Excluding
Content Creators (Part 2): Camera Pointed In Wrong Direction
You Can't Tell A Story When Nobody's Listening
4 Ideas To Improve Your Radio Show (Part 1)
4 Ideas To Improve Your Radio Show (Part 2)
4 Must Haves In Hit Songs That Will Help Any DJ
Every DJ Should Forward This To Their PD
DJs: How To Sound More Prepared
Inspiration For Your Radio Career From Miles Of Running
DJs: Ideas To Activate A Listener’s Imagination
Get Your Audience To Call Using These 10 Phrases
What Your Posture Says About You
DJs: One Sign You're Not Being Inclusive
DJs: Structure Creates Feedom
DJs: One Simple Idea To Make You Relevant Today
Every DJ Has This In Common With A Sports Car
5 Words You Want Your Audience To Say
Avoid This Mistake When Listeners Call
3 Ways To Help Your Morning Show
3 Easy Ways To Generate More Phone Calls
DJs: Don't Use These 2 Words and You'll Stop Making Sweeping Assumptions
3 Words To Stop Using On The Air
Set Yourself Apart From The Competition
2 People Walked On Water And You're Not One Of Them
This One Thing Will Ruin An On-air Break
Please. Stop. Talking!!!!
One Proven Way To Build Fans That Consultants Haven’t Told You About
Avoid 3 Common Mistakes DJs Make
Every DJ Needs the 3 A's of Storytelling
3 Easy Ways Every DJ Can Grow

LEADERSHIP
Leaders: Implement This To Strengthen Team Culture
Leaders: 3 Ideas To Surprise And Delight Your Team
Leadership: Overcoming Fear With Courage
Please Accept This Gift
 An Idea To Help Teams Communicate Better 
Leaders: Delegate, Rest, Eat Turkey
Your Radio Station Suffers When This Is Not a Priority
When Fashion Unexpectedly Helped Work Culture
Should Radio Just Trust The Science?
Not Every Opportunity Has A Programming Solution
3 Ideas To Deepen Relationships, Build Trust & Improve Office Culture

PROGRAMMING
LOCAL RADIO’S SECRET WEAPON IS TOP ZIP CODES
AUDIO THAT SMELLS LIKE FORGOTTEN LEFTOVERS
5-STEP CHRISTMAS MUSIC COMMUNICATION ROLLOUT 
Most Radio Stations Should Do This But Won't
3 Easy Ways To Tell If You’re Putting Listeners First
The 30/70 Ratio For Radio
The Worst Programming Advice Ever
When Brand Inconsistency Turns Listeners Into Fact-Checkers
3 Tips To Get Your Radio Station Ready For Back-To-School
One Proven Way To Build Fans That Consultants Haven’t Told You About
Hey PDs, Your Team Will Love You For This
How to Navigate Too Much Music
Each Daypart Has Its Own Purpose
3 Proven Ways to Grow Your Radio Station
3 Areas to Prune at Your Radio Station
The Balance of Honoring, Championing & Risking

SOCIAL MEDIA & FUNDRAISING
Instagram Live And On-Air Fundraising Couldn’t Be More Different
Repurpose Your Best Social Posts

PERSONAL GROWTH
3 Questions To Help Guide Every Decision
A Lesson In Risk Taking
Maybe You're Barking At The Wrong Things At Work
The Secret Life Of The Burned Out
What Your Posture Says About You
An Idea For When You Feel Stuck
Simone Biles Has Limits Just Like You
You Didn't Win The Award, Now What?
3 Things My Son Can Teach You About Radio
How to Thrive in a Toxic Workplace
4 Ways to Find Success

THE OG ARTICLE
The Circle of Life: Artists, Labels, Radio
 

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